Cookies

Cookie information

This cookie information tells you what a cookie is and how it is used on our site.

What is a cookie?

A cookie is a small text file that a browser stores on a user’s terminal. Cookies contain an anonymous, unique identifier that allows us to identify and count the various browsers that visit our site. We also use cookie-like technology to store “local storage” (web storage APIs) or tracking codes (such as pixels) for similar tags. In this information, cookies refer to all technologies that correspond to a cookie.

Why do we use cookies?

Cookies allow us to collect information about how and when our services are used: for example, from which page the user has accessed the service, when and what web page the user has browsed, what product purchases the user has seen and clicked, what browser the user is using, what is the user’s screen resolution, the operating system of the device and its version. We use cookies and other similar technologies to statistically track the number of visitors to our services and to measure the effectiveness of our advertising. To improve the usability of our sites, we may conduct short-term surveys in which we may also record information about a user’s mouse movement and clicks on a particular page. We use cookies to target advertising. For example, a user may see advertisements on our partner networks for services and products that he or she has browsed on our site. The user cannot be identified by cookies alone. If a user logs in to our service, the information collected by cookies may be linked to an identified user in accordance with data protection legislation, if the user has allowed the use of targeting cookies. Cookies set by a third party may track the user over this page and track the user’s online behavior on different websites.

What kind of cookies do we use?

The cookies we use are sorted as follows:

Necessary

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

CookieDurationDescription
elementorneverThe website’s WordPress theme uses this cookie. It allows the website owner to implement or change the website’s content in real-time.

Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

CookieDurationDescription
li_gc6 monthsLinkedin set this cookie for storing visitor’s consent regarding using cookies for non-essential purposes.
lidc1 dayLinkedIn sets the lidc cookie to facilitate data center selection.
pll_language1 yearPolylang sets this cookie to remember the language the user selects when returning to the website and get the language information when unavailable in another way.
resolutionsessionThis is a functionality cookie used to collect the horizontal value of the visitor screen resolution. It helps in optimizing the website view to the user.
UserMatchHistory1 monthLinkedIn sets this cookie for LinkedIn Ads ID syncing.

Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

CookieDurationDescription
_fbp3 monthsFacebook sets this cookie to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising after visiting the website.
_ga1 year 1 month 4 daysGoogle Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.
_ga_*1 year 1 month 4 daysGoogle Analytics sets this cookie to store and count page views.
_gat_UA-*1 minuteGoogle Analytics sets this cookie for user behaviour tracking.
_gcl_au3 monthsGoogle Tag Manager sets the cookie to experiment advertisement efficiency of websites using their services.
_gid1 dayGoogle Analytics sets this cookie to store information on how visitors use a website while also creating an analytics report of the website’s performance. Some of the collected data includes the number of visitors, their source, and the pages they visit anonymously.
AnalyticsSyncHistory1 monthLinkedin set this cookie to store information about the time a sync took place with the lms_analytics cookie.
pardotpastThe pardot cookie is set while the visitor is logged in as a Pardot user. The cookie indicates an active session and is not used for tracking.

Advertisement

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

CookieDurationDescription
bcookie1 yearLinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser IDs.
bscookie1 yearLinkedIn sets this cookie to store performed actions on the website.
li_sugr3 monthsLinkedIn sets this cookie to collect user behaviour data to optimise the website and make advertisements on the website more relevant.
test_cookie15 minutesdoubleclick.net sets this cookie to determine if the user’s browser supports cookies.
visitor_id*1 year 1 month 4 daysPardot sets this cookie to store a unique user ID.
visitor_id*-hash1 year 1 month 4 daysPardot sets this cookie to store a unique user ID.

Others

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

How do I manage my own cookie settings?

You can edit your cookie settings at any time by reopening the cookie prompt here: